Hock Leng Fishery sought a more dynamic channel to educate people about seafood, adopting the name Hock Leng Biz Channels (HLBC) for this new venture. They began experimenting with seafood snacks, believing these to be a fun and accessible way to engage consumers. This strategic shift allowed them to blend their rich heritage with innovative approaches to seafood enjoyment, reaching a broader audience
September 2020
16
Apr
